User Generated Content; How users are changing the internet

Organisations are now entering a new domain, where consumers participate in ways never experienced before. The web has began to alter - Influenced by enterprise, new cutting edge technological discoveries, global target demographic sectors and the changing global economy. In this eye opening, keynote presentation, Robert Beerworth illustrates how innovative online business structure is changing – for good.

Why all the sudden transformations online? The Web 2.0 revolution has changed the way commodities and content are marketed and distributed – local business is now global.  Robert will address how online change offers exciting opportunities for individuals and organisations alike. Now businesses have the power to be journalists and publishers – discover the explosive outbreak of user generated content. Blogs, social media, videos and forums are some of the tools set to shake up online business – including yours.