APSMA (Asia-Pacific Professional Services Marketing Association Seminar) in Sydney
Tue 22 September 2009
According to a recent BusinessWeek article "Look past the yakkers, hobbyists, and political mobs. Your customers and rivals are figuring blogs out. Our advice: Catch up…or catch you later"
Facebook, Twitter, Myspace, Youtube, blogs, discussion forums... the list of tools is endless but how do they work and more importantly, benefit your organisation?
An expert panel from some of Australia's leading thinkers in this space will address the following issues in detail:
- What is social media?
- What are the pros and cons in engaging with social media?
- What business intelligence can be gained from social media?