The essentials of an SME Professional Services website

Tue 15 April 2008

I was asked by the Institute of Chartered Accountants (Australia) to contribute a piece to their IT Interest Group newsletter; the focus was the essential elements of building an SME Professional Services website.

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Nobody reads websites

Mon 17 March 2008

The reality of it is that most people do not read the bulk of websites they visit; this is in part a reflection of the nature of how people browse the Internet after years of experience, and in part a reflection the readability and relevance of websites. People need to want to read a website and it’s not that difficult to achieve that.

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posted in: BusinessClientsCorporate BloggingStrategy Bookmark and Share
 
 
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Find out about new events

On the 3- 6 April 2009 I presented in Melbourne at APEC Conference on Government, Intellectual Property and the Internet. Read more about the APEC Melbourne Conference.


On the 17 Feb 2009 I presented at the  AIMIA Web 3.0 Gets Personal on recommendation systems and how they can be tailored to our personal tastes.  Read more about the AMIMA Event.


I presented on the 15 Jul 2009 at the  AIMIA "Playing by the Rules"  covering such topics as legal risk and compliance issues on the website.   See the presentation


I presented at the Online Retailer Expo and Conference, in Sydney on the 18th-19th of August 2009See the presentation.


 
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